Box office this summer wasn’t good. Compared to last year, movie studios made 15% less, a 20-year low. (That’s still 3.8 billion dollars, so let’s keep this in perspective.) What’s the problem, say studio heads? According to this NY Times article, Rotten Tomatoes, the website that makes it easy for potential customers to see what critics think of a film. Some studio executives privately concede that a few recent movies — just a few — were simply bad. Flawed marketing [...]
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Friday, September 8, 2017
Movie Sales Down? Blame the Critics!
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